LaunchPoint announces brand consolidation

Parent company LaunchPoint moves to a one brand strategy operating as Discovery Health Partners

 

ITASCA, IL (April 1, 2018) – LaunchPoint, provider of payment and revenue integrity solutions for healthcare payers through its Discovery Health Partners brand, today announced the consolidation of the LaunchPoint, Ajilitee, and Discovery Health Partners brands. The brand consolidation allows Discovery Health Partners to engage its clients and the marketplace as a single, unified brand throughout the healthcare payer network.

“In order to strengthen and clarify our brand, we’ve consolidated all LaunchPoint, Ajilitee, and Discovery Health Partners branding,” said Mary Dalton, Discovery Health Partners’ Head of Marketing. “LaunchPoint remains our parent company, but Discovery Health Partners is the singular, powerful brand that our customers and the industry know us by. All of us at Discovery are marching forward under that one name.”

Founded in 2008, Discovery Health Partners is focused on delivering unique, actionable analytic insights and technology-powered solutions to help healthcare payers improve payment integrity, increase revenue optimization, and maximize efficiencies with government programs.

“We are thrilled about this next chapter for Discovery Health Partners,” commented Jason Brown, Chief Executive Officer at Discovery. “Through this brand consolidation, we remain committed to continuing to bring innovative technology and analytics solutions to healthcare payers—from a unified team under the Discovery Health Partners brand.”

LaunchPoint is the parent company that holds fiduciary and contractual control. It does not operate as a standalone business or market any products or services. As of April 2018, LaunchPoint does business under the single Discovery Health Partners brand. For full information and solution portfolio, visit www.DiscoveryHealthPartners.com.

About Discovery Health Partners

Discovery Health Partners offers payment and revenue integrity solutions that help healthcare payers improve financial and member outcomes. Serving more than 60 healthcare clients, including five of the largest health payers in the nation, Discovery was named the 100th fastest growing privately held company on Inc. Magazine’s Inc. 5000 list and #14 among healthcare firms.

Regulatory changes, complex reimbursement models, inadequate technology, and poor data quality create administrative waste that health plans must solve to serve their members and meet their financial goals. Discovery’s consultative approach to solving each client’s unique challenges is powered by a data-driven technology platform, advanced analytics, and deep healthcare expertise. Discovery has a proven track record of helping clients improve operational efficiency, achieve financial integrity, and generate measurable improvements.

 

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LaunchPointLaunchPoint announces brand consolidation